15 Awesome Corporate Video Types to Help Grow Your Business

From the TV, to our phones and laptops, to big billboards, corporate video has become the new standard for advertising. A corporate video is an audio-visual production that combines live-action, voiceover, background music, motion graphics and animation (at times) to deliver a business message. Corporate films are a potent tool that companies and brands across the globe are leveraging for different purposes – promotion, training, sales, etc. Whether the goal is to showcase one’s offerings, training videos, trade show or conference clips, self-promote a brand or increase engagement either with the customers or within the company (with employees, board members and shareholders), corporate films are being used as an effective means to create a lasting impact.

Corporate video production has always been one of the most important aspects to a marketing campaign. Corporate videos that are beautifully crafted and well received could be a companies biggest marketing asset in terms of reaching out to potential clients and customers.

Read on to find out 15 Awesome Corporate Video Types to Help Grow Your Business

1.    Company Profile

2.    Corporate Event

3.    Customer Testimonials

4.    Promotional Video

5.    Corporate Social Responsibility

6.    Corporate Training Video

7.    Explainer Video

8.    Recruitment Video

9.    Product Demo Video

10.  Industrial Video

11.  Expert Talks Video

12.  Social Media Stories

13.  Internal Communication Video

14.  Live Video

15.  FAQ Video

It is clear that whatever business you are in; a corporate video is a must-have in your marketing arsenal. Depending on your purpose, engage audience, budget, audio-visual elements, and the nature of storytelling there are plenty of options to choose from.

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